Green Human Resource Management Practices and Green Organizational Culture: A Sustainable Banking Approach in Bangladesh

Kamrun Naher*
Department of Business Administration, Sylhet International University, Bangladesh.
Periodicity:April - June'2025
DOI : https://doi.org/10.26634/jmgt.19.4.21736

Abstract

This study analyzes the Green Human Resource Management practices (GHRM) and their association with green organizational culture in Bangladesh's banking sector. This paper's framework consists of AMO and RBV theory. The study used a partial least squares structural equation modeling technique for data analysis. Self-administered questionnaires were used for data collection in four public commercial banks in Dhaka and Rajshahi divisions. Three hundred eighty-five employees from forty branches have participated in the data collection process. The findings show that Bangladeshi public commercial banks are concerned about green practices. Notably, green organizational culture has a significant positive relationship with GHRM practices, specifically, green job design, green human resource planning, and green induction management. However, green recruitment and selection and green training and development programs negatively impact creating an organizational green culture. These recommendations clarify the affiliation between sustainable GHRM practices and organizational culture, which can lead to sustainable workplace behaviors and foster an eco-friendly culture in banks. The study's limitations are cross-sectional design, generalizability, and lack of mediation analysis. Future researchers should employ more diverse techniques, different areas, and longitudinal techniques for gaining in-depth insights.

Keywords

Green HRM, Organizational Culture, Commercial Banks, AMO Theory, RBV Theory

How to Cite this Article?

Naher, K. (2025). Green Human Resource Management Practices and Green Organizational Culture: A Sustainable Banking Approach in Bangladesh. i-manager’s Journal on Management, 19(4), 1-13. https://doi.org/10.26634/jmgt.19.4.21736

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