WCC_A Study on Online Trading in the Kanniyakumari District

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Periodicity:January - April'2025

Abstract

Online Trading is the act of purchasing and selling financial products on the Internet. The trader buys and sells using an online trading platform. Online trading may include trading in bonds, stocks (shares), futures, international currencies, and other financial instruments. Most people trade online through an online broker. An online broker is a brokerage firm that offers its services on the Internet. Unlike traditional brokers, the investor does not meet the broker face-to-face or via the telephone. Everything happens on the web. The online trader has much more control over trades than the traditional trader. They can execute trades considerably faster than they ever could face-to-face or over the telephone. Apart from being able to manage multiple positions simultaneously, the online trader has access to extensive data. Online brokers and other websites provide comprehensive information on companies, exchanges, and markets. The Internet has opened the door to the investment world to a wide range of people. Today, not only can wealthy people execute trades, but also individuals further down the socioeconomic ladder. This democratization of trading has led to the development of a plethora of educational resources, making financial literacy more attainable for aspiring traders. The rise of user-friendly mobile trading applications has significantly lowered the entry barrier, inviting even those with minimal investment experience to participate in the financial markets.

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